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Our Pollinators

Bees, butterflies and the gardens that feed them

Our pollinators need flowers from March through to November. Here’s what they’re looking for, and how a single square metre of your garden can help.

3 million

flowers can thrive on a single acre in Summer

1 kg

of nectar sugar can be produced in one day

96,000

honey bees can feed on this — every day

Figures for a single summer day on one acre of wildflower meadow, as reported by WWF’s wildflower campaign.

Why wildflowers, specifically

Bees, butterflies, hoverflies and moths don’t feed on one flower — they feed on a succession of them. A native wildflower mix opens in waves across the season, so there’s nectar in April when queens emerge and still nectar in September when the last butterflies are stocking up.

Bedding plants, by contrast, often bloom all at once, and many ornamental doubles carry no usable nectar at all. Native means edible.

We'd love to see wildflowers spring up on patios, in lawns, borders and allotments — on verges, central reservations, in parks and every green space in between.
Shop by insect

Wildlife friendly products

Bees

View our range of bee-friendly seed balls.

Butterflies

View our range of butterfly-friendly seed balls.

Close to home

A corridor across Sussex

Pollinators travel further than most people expect. Individually, a pot of wildflowers is a snack; joined up along a street, it’s a feeding route. Adur & Worthing Council now map the green spaces they’ve handed back to wildflowers — worth a look before you choose your mix.

See the Adur & Worthing wildflower map

Three ways to help this week

Mow less, later

Leaving a patch uncut until late summer costs nothing and feeds everything.

Water, in the shade

A shallow dish with pebbles gives bees a safe landing in hot weather.

Plant for the gaps

Aim at early spring and late autumn — the two points where nectar runs out.

Who visits

Know your visitors

Four pollinators you’re most likely to meet in a Sussex garden — and the flowers that will bring them in.

March - October
Bumblebees

Queens emerge hungry and early, weeks before most garden plants open.

Loves: Red clover, knapweed, vetch

April - September
Solitary bees

Over 250 UK species, most nesting in bare soil or hollow stems rather than hives.

Loves: Ox-eye daisy, birds-foot trefoil

May - September
Butterflies

Need nectar for adults and the right leaves for caterpillars — both, or neither works.

Loves: Field scabious, yarrow, sorrel

June - November
Hoverflies & moths

The unsung shift — moths pollinate overnight, hoverflies eat aphids by day.

Loves: Wild carrot, campion, cowslip

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